The Tata group turned 150 in 2018 and we, at IHCL, are proud to be a part of its legacy since 1899 as we participate in its ‘One IHCL One Tata’.
One Tata is a Tata group-wide initiative designed to drive synergies across all Tata companies through simplification to jointly enhance scale. Given the breadth of operations of the Tata group, leveraging the ‘One Tata’ concept has opened limitless possibilities for all Tata companies.
IHCL’s core philosophy of ‘One IHCL’ is fuelled by vision, authenticity and passion. It binds the group entities together, extending the feeling of oneness and family among employees and partners across the IHCL landscape, similar to that of the Tata group.
We showcased the first known Taj menu, created in 1936.
TajSATS, in association with Vistara, showcased the TATA 150 logo on specially-designed meal boxes, offering flyers a whiff of the legacy and the celebration along with specially-crafted food. TajSATS also created special-edition chocolate boxes to be retailed across Tata group companies.
We provided the Tata group colleagues an exclusive offer for stays across hotels in India and international destinations. The offer ensures that the quintessential hospitality is experienced by the entire Tata family at a never before compelling value.
Accommodation at all Ginger properties, across room categories, was made available at a special rate of `2,018 (plus taxes).
We introduced a limited-edition Epicure card for Tata Associates, giving them a lifetime opportunity to enjoy multiple offers and benefits at a special rate.